Tropical Smoothie Cafe encourages smoothie lovers to treat themselves with some me time in its latest commercial.
The spot highlights that self-care starts at sunrise and urges consumers to get some “me time” with strawberries, pineapples, mangos, and avocados, while on the screen the brand’s new Super Sunrise Sunset Smoothie and Breakfast Flatbreads, made with eggs, smoked cheese blend, and smashed avocado in a toasted flatbread, are shown.
“Rise and shine. It’s tropic time,” the voiceover says at the end of the commercial, which also informs viewers that they can order ahead in the ad.
Tropical Smoothie Cafe, which operates more than 1150 locations across the United States, also sells wraps, sandwiches, and salads. In May 2013, Tropical Smoothie Cafe began offering a vegan, non-GMO meat substitute called Beyond Meat, which is made of a blend of faba bean protein, pea protein, flours, and fiber. The product became a permanent fixture on the menu at certain locations. In 2017, the restaurant franchise introduced bowls to their food line.