RAM showcases its 2025 Ram 1500 REV in a hilarious new ad, highlighting that it’s the right truck at the right time.
The spot features a man who buys all kinds of products labeled as a first in the industry, such as the first-ever sandwich stapler, the first-ever fridge compactor, the first voice-controller ottoman, and the world’s first inflatable mansion. He has a bad experience with all of them so when a friend comes over to pick him up from the middle of nowhere, where he had inflated his inflatable mansion (which immediately popped), he curiously asks if he’s driving one of those new electric trucks. His fellow, who’s at the wheel of a 2025 RAM 1500 REV, proudly replies that it’s an electric RAM.
“Some like to get there first. We like to get it right,” the voiceover says at the end of the commercial, introducing a lineup of electric trucks that’ll redefine what electric trucks can be” and urging viewers to be a Ram, not a guinea pig.
The 2025 RAM 1500 REV will be available in late 2024. With a $100 membership fee, people can secure their place in line for a preorder and become a Ram REV Insider+, a membership that comes with a series of exclusive benefits.
