Zales promotes its Diamond Credit Card in a new commercial.
The spot features a diverse cast of couples and encourages viewers to ask about special financing with the Diamond Credit Card, which is valid on purchases of $300 or more.
“When love finds us, this is how we shine,” the voiceover says int he ad, which is scored by a song whose lyrics that include “Eyes on me, raining down like diamonds rings”.
The retailer, also known as The Diamond Store, offers free shipping with no minimum order on every purchase, 30% off chains and men’s fashion jewelry, 25% off select watches and price breaks which give customers the chance to save up to 40% off.
