Pantene continues its Strong is Beautiful Ad Campaign with a new commercial starring Priyanka Chopra and Jillian Hervey.
The 30-second spot, titled “I will never wash my hair again”, features the Indian actress and the Lionbabe’s singer saying they will never wash again their hair again. No, this is not a statement revealing they won’t actually wash their hair, it’s just a tagline to highlight that Pantene’s new shampoo and conditioner systems fuel their hair.
“Now I fuel it”, says Priyanka, with her hair wet.
“New Pantene doesn’t just wash your hair. It fuels it. With the first PRO-V nutrient blend, making every strand stronger”, says the voiceover.
“Don’t just wash your hair”, “Fuel it”, are the pieces of advice given by the artists, this time with an amazing hairdo.
“Fuel your hair because strong is beautiful”, says Priyanka at the end of the spot.