Chevrolet introduces the Chevy Silverado as the car that “has what it takes to do it all” in its latest commercial.
The ad shows a family on a road trip in their Chevy Silverado, having fun together exploring places and doing all kinds of activities. The voiceover declares that the “Chevy Silverado has what it takes to do it all. With the Multi-Flex Tailgate, with up to 13 available camera views and the Z71 off-road package.” He also adds that “Any truck can help you make a living” but “this one helps you build a life”.
At the end of the commercial, which is set to the tune of Cale Dodds’ 2023 single “Live For Days”, an onscreen line wishes viewers “Happy Father’s Day”.
The Chevy Silverado, starting at $36,300, also features a TurboMax engine, a strong style, a spacious and functional interior that comes with an available 13.4-inch diagonal infotainment touch-screen and 12.3-inch diagonal Driver Information Center, Multi-Flex Tailgate, as well as a suite of safety technologies.
