Australian chain of discount department stores Big W invites people to get summer ready in its latest commercial.
The spot features a family having a good time by the pool on a sunny day. Kids playing the “Marco Polo” game, which is joined by a neighbor and even by the dog, and showcases a variety of products, from swimwear for kids, women and men, to women’s sandals and sunglasses, beach towels, inflatables and pool accessories, beach & water sports, BBQs and accessories, as well as sunscreen and tanning.
The song used in the ad is the 2017 single “Johnny Says Stay Cool” by Australian rock band The Babe Rainbow, from their self-titled debut album.
The new season range is available now in stores and online, at prices for every pocket. The retailer invites you to shop women’s and men’s activewear from $6, kids summer clothing from $5, outdoor play and pool toys from $2, as well as outdoor living, now customers having the chance to buy a House&Home 4-piece Wicker Lounge Set for $449. In addition, more than 4,000 prices are announced dropped across the store.