Dos Equis has released a new ad to promote its Lager Especial.
The spot features a young woman breaking up with her boyfriend, who has his order – a bottle of Dos Equis – brought to their table by the waiter. As she tells him that it’s over and that they both saw it coming, the man sitting behind her, at a nearby table, stands up, leaving his girlfriend alone after breaking up with her, too. The latter, who’s also having a Dos Equis, smiles when she sees the guy at the other table, left by his girlfriend, who raises his bottle of Dos Equis to cheer.
“a Dos of timing” an onscreen line reads at the end of the commercial, which is scored by a cover of Dinah Washington’s “What a Difference a Day Makes“.
Dos Equis Lager Especial is a golden pilsner-style beer made from pure spring water and the choicest hops, with a nuanced blend of malts, spices and earth tones. Its ingredients list includes water, malted barley, corn starch/syrup, hops and ascorbic acid.
In the past, Dos Equis has enlisted Blake Anderson to star in one of its ad campaigns.
