Pepsi has launched a new “Uncle Drew” commercial to pay homage to Kyrie Irving’s success at the NBA Championship.
The 60-second spot, titled “Champions are Born Out of The Fire”, features Drew giving advice to “youngbloods” who chase the buckets.
He says as follows: “Champions are born out of the fire. You get knocked down, you keep back up. The only question is: Are you willing to put in that work? Are you willing to stay in the gym after the lights go out? Buckets aren’t given away, buckets are earned. You got that youngbloods”.