Vauxhall showcases the new Vauxhall Crossland X, with space for everyone, in a new advert, celebrating also #PyjamaMamas.
“They tried to ban them from the supermarkets. They tried to ban them from the school gates. But that didn’t stop them.” – says the voiceover at the beginning of the 60-second spot, referring to mothers wearing their pajamas in public spaces. “Nothing can stop them from taking care of their families. They are Pyjama Mamas.” – adds the voiceover, while on screen several moms in pajamas are shown doing grocery shopping or taking their kids to school. Comfortable and confident, they are also strutting, without worrying about what others say or think, and are showing off their dance moves before going back to their Vauxhall Crossland X.
“And look at their sweet jam jar!” – also says the voiceover, referring to the Vauxhall’s compact new SUV crossover.
The advert, featuring the track “Pajamas All Day” by HardNox, also highlights that this car, designed for families and city driving, has space for everyone and 180° panoramic rear-view camera, which gives a clear view of the area behind your car and helps place the car perfectly, without needing to strain your neck.