Mazda Canada has unveiled a new commercial to highlight its vehicle lineup. Titled “Choose To Be Moved,” the ad showcases the Mazda CX-90 Plug-in Hybrid and the Mazda Mild Hybrid Inline 6 Turbo, with a voiceover conveying the following message: “Choose joy. Choose the road. Choose to get out there. Choose to make memories. Choose your calling. Choose to go for it. Just choose Mazda.”
As the commercial concludes, the narrator adds, “We craft cars for those who choose to do more, that simply move,” followed by the tagline “Move and Be Moved” appearing on the screen. The soundtrack accompanying the ad is Knocking At The Door by Arkells.
With “Choose to Be Moved,” Mazda emphasizes the connection between the joy of driving and the joy of living, celebrating the intentional choices drivers make when pursuing what inspires them.
“In a world full of distractions, consumers face countless decisions in their quest to create a life that propels them forward. We want to celebrate those who believe that simply moving through life isn’t enough. We move forward by surrounding ourselves with people, places, and things that inspire us,” said Brad Audet, Chief Marketing Officer at Mazda North American Operations.