When you find yourself behind the wheel, trapped in an endless traffic jam, the urge to swap your driver’s seat for a pair of running shoes and sprint through the streets becomes almost irresistible. And why not? Especially when you have the reassurance that the TurboTax Expert, Paul, is handling your taxes from start to finish.
“Taxes was feeling so stuck. Now taxes is having a TurboTax Expert who does your taxes from start to finish. While you check in anytime. And get the most money back on your time. Now, this is taxes,” the voiceover says in the 30-second spot, titled “Now Taxes is No Sweat”.
TurboTax offers a feature called TurboTax Live Assisted within its iOS mobile app, enabling users to receive personalized tax assistance from certified experts directly through their devices. This service is integrated into the TurboTax mobile app, providing a seamless experience for users seeking expert guidance while filing their taxes on iOS devices.
The song playing in the commercial is “Window” by Absolutely, released in 2023.
