Just Eat, Christina Aguilera and Latto serve up surprising new cuisines in the latest ad from the UK delivery service. After a series of teases released over the past few days, announcing a potential collaboration between Just Eat and the two musicians, earlier today Just Eat launched its brand new advert, starring Christina Aguilera and Latto.
The spot, created by McCann London and aimed to remind consumers that Just Eat doesn’t just do takeaways, brings together Latto’s hip-hop energy with Christina Aguilera’s effortless take on opera. The two are performing Just Eat’s newest track, which has the following lyrics:
“Y’all ready for something new?
Did Somebody Say Just Eat
Oh you thought it was just burgers and fries
They got more flavours than you tasted or you heard in your life.
Ooh – this is what the app do It ain’t only fast food
Switching styles like opera to rap too
Yummy
And it ain’t only restaurants anymore
We can go bananas at the grocery store
I’m a bad girl but my takeout badder
What you need dude? I can cop a taco platter
Thai rice sticky icky
Gyoza on the side fried right cos we kinda picky
Breakfast or lunch hun Dinner or brunch
Wanna find the finest dining? I got a hunch
And some hot tall dude’s bringing buns to the ballroom
Got me a strong coffee Let’s get it on papi
Ice-cream with my magazine Who can stop me
And my sushi train is on loop
When you this slick whatchoo gon’ do?
Did Somebody Say Just Eat?”
“Working with Just Eat Takeaway and my girl Latto on this genre-fusing project was honestly a blast. We laughed a lot, sang loud and got to make a lavish video all in celebration of our favourite takeaway and grocery app,” Aguilera said of her partnership with the delivery service for their new campaign.
“When I heard about the opportunity to work with Just Eat I was actually abroad on tour using the app! It was a no-brainer for me especially with the iconic Christina Aguilera involved. I had so much fun with this collab and have loved seeing it come to life,” the award-winning rapper declared.
Aguilera and Latto have followed, thus, in the footsteps of Snoop Dogg and Katy Perry.
