Lay’s showcases the varieties of its “perfectly crispy chip that has been America’s favorite snack for more than 75 years” in a new commercial, highlighting how difficult it is to choose only one.
The 30-second spot, titled “Grocery Aisle”, features a young man walking down a grocery aisle and trying to pick a Lay’s flavor. While he’s shown tasting several varieties, from Sour Cream & Onion to Salt & Vinegar, and filling his shopping cart with dozens of Lay’s bags and Pepsi cans, the voiceover performs a song, revealing that the guy has got a new friend after his trip to the grocery store, the security agent, with whom he shared some Lay’s.
“Out for some Lay’s and you face a test: which tasty chip will be the best? Sour Cream & Onion, Smokey Barbecue, Cheddar & Sour Cream, Salt & Vinegar, too. You sampled them all, cause the crisp is so good on your lips, yeah. You left your wallet at home, but now you got a new best friend.” – are the original lyrics of the song produced for the ad.
Lay’s range of chips and snacks includes also Chile Limón Flavored Potato Chips, Dill Pickle Flavored Potato Chips,
Pico de Gallo Flavored Potato Chips, Poppables Sea Salt Potato Snacks, Poppables White Cheddar Flavored Potato Snacks, Southern Biscuits & Gravy Flavored Potato Chips, Kettle Cooked 40% Less Fat Jalapeño Cheddar Flavored Potato Chips, and many more. The brand highlights it will be there, wherever celebrations and good times happen, just as it has been for more than 75 years, and that it has a chip or crisp flavor guaranteed to bring a smile on your face.