Freemans has launched its Summer campaign, titled “Feels Like Summer”, which celebrates all things summer and the perfect one-stop destination for everything you need for the summer season.
The TV advert features Strictly Come Dancing stars Janette Manrara, Flavia Cacace-Mistry and Nadiya Bychkova showcasing pieces from the retailer’s exclusive STAR by Julien Macdonald, Lascana and Aniston ranges. The three celebrities are shown wearing occasion wear, figure-flattering swimsuits and bikinis, dreamy daytime dresses, and stylish separates.
“Get set for sunshine with Freemans. Wherever your summer takes you, shop fashion, beauty, and home, with free delivery and flexible ways to pay,” the voiceover says in the 20-second spot, which highlights that consumers can shop online or in the mobile app.
The song used in the advert is the 2018 single “Do It Like This” by LA-based recording artist, songwriter, speaker and activist Daphne Willis, from her 2021 album “Essentials”.
