Virgin Voyages Jennifer Lopez Jen AI Commercial

Virgin Voyages has enlisted Jennifer Lopez as their Chief Entertainment, Lifestyle & Celebration Officer.

The music icon makes an appearance in a new commercial for the company as an Artificial Intelligence version of herself, voiced by the members of a Virgin Voyages team who are filming an ad for the company’s cruises. Whilst the beginning of the ad is quite formal, with the singer inviting travelers to celebrate various special moments in their lives, such as birthdays, wedding anniversaries, and more, the rest of it becomes hilarious as various employees are willing to share their own ideas through the JEN AI. Another woman certainly manages to convince viewers that a Virgin Voyages cruise would be a perfect choice as there are no kids.

The Jen A.I. tool includes JLo’s personality with the help of augmented reality and can be used for a variety of life events. The tool can be activated on the Virgin Voyages website.

“It’s so important to me that we stop and take time to celebrate special moments in our lives and encourage others to do the same. If the last few years have taught us anything, it’s how important it is to cherish life’s special moments with your inner circle,” the real Jennifer said.