Axe Don’t Overthink It Stink Cam Commercial – Feat. Russell Westbrook as Fathead image

Axe has launched, in partnership with agency MullenLowe, Los Angeles, a new ad campaign, which advises men to not “overthink it”. The campaign, titled “Don’t Overthink It,” which marks the Unilever-owned brand’s first U.S. TV support since August, debuted on Monday, March 9,...