Dolce&Gabbana Men’s Campaign | DGFW26
Dolce&Gabbana Unveils DGFW26 Men’s Campaign, a Cinematic Study in Contrast and Contemporary Masculinity
Dolce&Gabbana has once again turned to the discerning eye of legendary photographer and director Steven Meisel for its striking new Men’s commercial, fronted by an assembly of striking talent: Choi San, Kit Butler, Reece Nelson, Akbar Shamji, Kilian Zeugin, and Ruben Aiello.
Launched in early September 2026, the DGFW26 Men’s Campaign unfolds as a refined meditation on modern masculinity, one deeply rooted in Mediterranean ease and a quiet, unshakable sense of identity.
At the campaign’s core lies a compelling interplay of contrasts, a deliberate encounter between distinct personalities and sensibilities, each brought into dialogue with the other.
It is through this tension between opposites that the campaign captures something quintessentially and authentically Dolce&Gabbana, using the Men’s narrative as a vessel for the house’s signature aesthetic language.
The visual world was shaped by an assembly of industry titans: styling by Karl Templer, hair by Guido Palau, and makeup by Pat McGrath, together crafting a mood defined by a predominantly black color palette, richly textured knitwear, denim, and impeccably rendered traditional tailoring. Every detail feels considered, every silhouette deliberate, in service of a singular, cohesive vision.
True to his reputation, Meisel approaches the campaign with characteristic cinematic precision, favoring atmosphere over overt display. Rather than simply showcasing garments, his lens lingers on tension, intimacy, and gesture, small, human moments that lend the imagery a sense of narrative depth, transforming what could have been a straightforward fashion campaign into something far more emotionally resonant and quietly theatrical.
The song playing in the Dolce&Gabbana commercial is Ghost by Nevin, released on February 27, 2026, by Epidemic Sound as part of the album Ghost – Single.
🎵Commercial Song Details
Song Title: Ghost
Artist: Nevin
Release Year: 2026
Album: Ghost – Single
