JISOO x Alo Yoga Commercial Song

JISOO has been announced as the star of Alo Yoga’s Fall 2026 campaign, in which she presents the brand’s brand-new, limited-edition color palette named “Pink Marshmallow.”
The campaign was shot on location in Jisoo’s hometown of Seoul, captured through the lens of renowned photographer Hong Jang Hyun.
Throughout the campaign, there is a strong emphasis on a cinematic visual theme, one that centers around the idea of finding balance between the demands of a fast-paced, modern life and the practice of mindful movement, alongside carving out moments of personal downtime and reflection.
As the campaign’s messaging poetically puts it: when slow, unhurried mornings gradually blend into the energy of bustling city nights, JISOO moves fluidly to the rhythm that each new day brings her.
The song playing in the commercial is “Is It Mine” by Coco Jones & Lady London, released on August 15, 2025, by High Standardz/Def Jam as part of the album Why Not More? (MORE!)
🎵 Commercial Song Details
Song Title: Is It Mine
Artist: Coco Jones & Lady London
Release Year: 2025
Album: Why Not More? (MORE!)
Is It Mine by Coco Jones & Lady London is available for purchase on Amazon as MP3 ($1.29) and for unlimited streaming.