Florence Pugh x Max Mara Le Parfum Commercial Song

Max Mara’s newest commercial, starring Florence Pugh, is rendered through the evocative lens of photographer Mario Sorrenti, capturing with quiet precision that singular, fleeting moment when a woman comes to know, with complete certainty, that she is ready; a moment in which she finds herself perfectly aligned with who she truly is.

As the campaign’s message so simply and poignantly puts it: when you’re ready, you’ll know.

The fragrance itself has been conceived to be worn much like a coat might be, enveloping the skin in a charismatic, almost protective aura that lingers close, quietly asserting its presence without overwhelming it.

And once again, the campaign returns to its central, understated truth: when you’re ready, you’ll know.

“Ready? How do you know when you’re ready? You’re ready when why becomes why not? Ready to chart your own path. Thrilled to wear your own skin. Ready? Not waiting for permission. Ready to change your mind. When later becomes now, when you’re ready, you’ll know. Max Mara Le Parfum,” the voiceover is heard saying in the ad.

The song featured in the commercial is Beam Me Up by Midnight Magic, released on November 13, 2012, as part of the album Walking the Midnight Streets.

🎵 Commercial Song Details

Song Title: Beam Me Up
Artist: Midnight Magic
Release Year: 2012
Album: Walking the Midnight Streets

Beam Me Up by Midnight Magic is available for purchase on Amazon as MP3 ($1.29) and for unlimited streaming.