Church’s Texas Chicken has dropped a new commercial, introducing a limited-time seafood promotion featuring the following options, each starting at $3.99: Surf ‘n’ Turf, a combination of four Classic Shrimp paired with two crispy chicken tenders, served with cocktail sauce and your choice of dipping sauce, 8-Piece Classic Shrimp, eight marinated shrimp, coated in classic Southern breading and fried until golden, accompanied by tangy cocktail sauce, and Fish Sandwich, a wild-caught Pacific Pollock filet, coated in seasoned panko breading, served on a toasted, honey-buttered brioche bun with tartar sauce and pickles.
“We’re bringing Spring’s hour block and bringing back the season of outside with Church’s AP shrimp surf and turf or fish sandwich.” the voiceover says.
The song featured in the commercial is “WAVES” by 16os. Released in 2024, this single is part of Church’s Texas Chicken’s innovative initiative to connect with local communities through music.
The company has launched a web page called “Songs From the Block,” encouraging artists to submit original songs that reflect their neighborhoods, aspirations, and personal stories. Submitting could lead to opportunities such as live performances, influencer activations, licensing for future Church’s commercials, and more.