Apple has launched a new ad for its recently released iPhone 16e, showcasing its sleek design, powerful features, and affordability.
Set in a minimalist white room, the commercial features a blue inflatable man-shaped balloon that starts moving to the rhythms of the song playing in the background – “Talk” by Selena Gomez and Benny Blanco. As the balloon’s hands wave to the rhythm, the camera zooms in, revealing that it is holding the new iPhone 16e.
The ad concludes with the onscreen text: “Introducing the iPhone 16e at a price you can’t ignore.”
Built for Apple Intelligence and powered by the A18 chip, the iPhone 16e offers supersized battery life, a 48MP Fusion camera, and a durable aerospace-grade aluminum body. Available in a sleek black or white finish, it starts at $599 or $24.95/month for 24 months.
