What if we let Dua Lipa take the keys on set with the new all-electric Macan? – is the question raised in the latest Porsche commercial.
The 120-second spot begins with the British singer on the set imagining how would she direct a Porsche ad.
“So I’m in the car driving, obviously. But it’s night and it’s misty and it’s raining. Or maybe not. Never mind. Suddenly I’m being chased. Cuz we want all the cool car shots, right? OK. Here you go. Cut. Quick wash. Now I’m back in the city. I’m with all my friends, and when I say all my friends, I mean all my friends. And then, racetrack baby. Because Porsha it’s me versus me. I think I got this. Ok, enough racing. Now.. drama. Real emotions. We’re almost there darling. Oh, man! I have so many more ideas. Things that make you go. So many places we could take this. We can even land on the Moon.” it is the scenario put on stage by the artist.
The massive finale of the commercial shows the singer at the wheel of the all-electric Macan racing with horses, eagles an even elephants, and onscreen lines reading “Written and Directed by Dua Lipa”.
The new all-electric Macan is an upcoming model from Porsche, representing the brand’s commitment to electric mobility and the future of high-performance electric vehicles. The Macan will feature a high-performance electric powertrain with powerful electric motors and advanced battery technology. Positioned as a luxury electric SUV, the all-electric Macan will compete with other high-end electric SUVs from brands like Tesla, Audi, and BMW.
The song playing in the Porsche Macan commercial “Training Season” by Dua Lipa from her third studio album, Radical Optimism (released 2024).
