The latest OBI commercial features a choreography performed by the company’s employees along with the charming mascot, set to the rhythms of the band Backstreet Boys, with modified lyrics
“Everybody (Backstreet’s Back)” is a song by the American boy band Backstreet Boys. It was released as the third single from their debut US studio album, “Backstreet Boys” (1997), and their second international album, “Backstreet’s Back” (1997). The song was written by Max Martin and Denniz Pop, and it’s widely regarded as one of the group’s signature songs.
“Everybody (Backstreet’s Back)” is an uptempo dance-pop and Eurodance track with a catchy hook and an infectious beat. The lyrics playfully reference the band’s name and invite listeners to “rock your body” and join in the celebration.
Bonus’ back alright! It’s Biber Bonus Weeks again and Germany is in collecting fever. Register now in the heyOBI app, collect bonus points with every purchase in the store and exchange them for great rewards from June 23, 2024!
The heyOBI app is designed to enhance the shopping experience for customers by providing various features and services. The app aims to streamline the shopping experience for customers of OBI stores, providing convenient access to products, services, and information to assist them with their home improvement needs.
Obi GmbH & Co. Deutschland KG is a German multinational home improvement supplies retailing company. It operates DIY stores and is one of the largest home improvement store chains in Europe.
