Louis Vuitton Roger Federer & Rafael Nadal Commercial

Louis Vuitton Roger Federer & Rafael Nadal Commercial

Louis Vuitton has unveiled a new chapter in its iconic “Core Values” campaign, starring Roger Federer and Rafael Nadal, which aims to illustrate how personal journeys can reach legendary heights when pursued with determination and a pioneering spirit.

In the campaign film, the two tennis legends, captured by renowned photographer Annie Leibovitz in Italy’s Dolomites, which they climbed equipped with a signature touch from the Maison, discuss their greatest sports achievements, share the secret to their success, reflect on what they would tell their younger selves and more.

The Christopher MM backpack, priced at $3,300, reinvents the rugged spirit of a hiking pack in masculine Monogram Eclipse canvas and Monogram Eclipse Reverse canvas with black leather trim. The grays and blacks are complemented by the silver highlights of the buckles and zips. Multiple pockets and a leather flap with a press-stud keep belongings secure.

All Louis Vuitton orders are presented in an iconic gift box in the distinctive shade “Safran Impérial.” Playing with contrast, the boxes are accented by touches of blue, reminiscent of the Maison’s ribbons and the historic color used for personalization since 1854. The chromatic harmony creates a timeless allure with contemporary flair, paying homage to the golden age of travel.

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