The General is renowned for offering discounts on car insurance, but you might not expect the groove he and Shaq bring to the dance floor. The latest advertisement from The General showcases the brand’s mascot and the iconic Shaquille O’Neal flaunting their dance skills at a prom.
The 30-second spot begins with a mother informing her teenage daughter, who is all set for prom with her date, that The General will be accompanying them for the ride. The daughter isn’t thrilled by the news, but her mom points out that he provided them with a discount on their car insurance and will also ensure their safety. “Yes, with flexible payment options for new drivers,” explains The General. When the girl questions why Shaq is coming along, he responds, “To show you how it’s done.”
The scene then shifts to the dance floor, where Shaq and his companion dazzle with their dance moves to the beats of DJ Snake’s “Westside”.
O’Neal has appeared in numerous advertisements for The General. In one of them, which also promotes the company’s flexible payment options allowing customers to choose their due date and maintain control, he shares the screen with actress Jordana Brewster, portraying a stunt driver. Shaq approaches her on the production set and informs her, “The General lets you choose your own due date so you can pay your car insurance when it suits you best.”