Raid promotes its Flying Insect Light Trap, which makes it easy to attract and trap insects without insecticides, in a new commercial.
Set to Richard Strauss’ “Also Sprach Zarathustra, Op. 30: Introduction”, the spot shows how the Raid Flying Insect Light Trap uses light technology to attract flying pests from around your house and traps them, keeping thus your family safe.
At the end of the commercial, the new Light Trap is introduced, along with the tagline “Insecticide-free protection”.
The Raid Essentials Light Trap is kid and pet friendly and can be used in any room where you see flying insects. The device attracts pesky insects thanks to its continuous light technology and its dual-sided adhesive cartridge traps them, preventing you from touching any insects or getting your hands sticky.