French sporting good retailer Decathlon celebrates all the active people in its latest commercial, highlighting that the brand innovates for them 2800 new products a year.
The spot, titled “Et ça c’est du sport?” and created by BETC Paris, features a diverse cast of individuals, from adventurous bikers to parents ready to ride a bike with their children on it, and showcases the wide range of mopeds the retailer offers.
Serving as soundtrack is “Emerge” by Fischerspooner.
Decathlon sells a variety of products, including from in-house brands. These products are developed, tried and tested by Decathlon experts, creating gear and equipment that goes the distance with you.
