Booking.com has teamed up with Eurovision Song Contest legend Tom Neuwirth a.k.a. Conchita Wurst to star in a new ad.
The 15-second spot features the Austrian singer and drag queen, who became the Booking.com Eurovision Song Contest Ambassador in 2022, using the booking mobile app to find a holiday home, a boat, and a city-view apartment in Liverpool, the host city of this year’s Eurovision Song Contest.
“Booking.com. booking.yeah,” the voiceover says at the end of the commercial.
Neuwirth, who won the Eurovision Song Contest 2014 as Austria’s entrant with the song “Rise Like a Phoenix”, shared in an interview for booking.com his favorite spots across Europe. Besides the city he lives in, Vienna, which – he says – is his favourite destination in Europe, he mentioned Barcelona, Paris, Amsterdam, Zurich and Berlin.
On Booking.com, visitors will find various information about Liverpool, from an arts and culture guide to Liverpool to an article on what to visit around Liverpool and a complete itinerary for Liverpool.
The Grand Final of the Eurovision Song Contest 2023 will take place in the Liverpool Arena next to the River Mersey on Saturday 13 May.
Last year, the leading digital travel platform transformed its stunning Casa del Pingone, a 15th-century building from Turin, Italy, the host city of last year’s Eurovision Song Contest, into an exclusive Music Retreat to celebrate the music event. This place offered guests the chance to live it up as an international music icon for the night. They had access thus to a luxury apartment fit for a rockstar, complete with a roof terrace and designer furniture, and exclusive VIP access to attend the song contest live and in person.
