Apple Arcade Woman in Parking Lot Let’s Play Commercial Song

Apple advertises its pay-monthly gaming service, Arcade, in a new commercial, to mark the release of 20 new titles, including Temple Run+y, Farming Simulator 20+, Hill Climb Racing+, WHAT THE CAR?, TMNT Splintered Fate, Disney SpellStruck, and Cityscapes: Sim Builder, and more.

The spot features a woman waiting in her car, in the school’s parking lot, to pick up her child. As she waits, she decides to open Apple Arcade and is transported into a world filled with game characters, action, and neon lights. Angry birds, dinosaurs and ninja are all shown around her, in the car, while in the background a male performs sings “Let’s play”.

“Wherever you are, Arcade is open” an onscreen line reads at the end of the commercial.

Apple Arcade features weekly content updates and new game launches playable across iPhone, iPad, Mac, and Apple TV, available in one all-inclusive subscription with access for up to six family members.