Scotts Turf Builder Triple Action Scott for Scotts Commercial – Feat. Game of Thrones Actor Kristofer Hivju

Scotts Lawn Turf Builder Triple Action Scott for Scotts Commercial Actors - Feat. Game of Thrones Actor Kristofer Hivju

Scotts Miracle-Gro promotes its Scotts Turf Builder Triple Action in a new commercial, highlighting that it kills weeds, prevents crabgrass and keeps your lawn growing strong.

The 30-second spot, created by agency MullenLowe U.S. and titled “Scott for Scotts”, features the brand’s spokesman, Scott (played by Game Of Thrones’ actor Kristofer Hivju) in the frontyard of a young couple to whom he tells they are surrounded by weeds. Asked if they want to surrender or take their lawn back, the two life partners declare they want to take it back, which is an opportunity for Scott to show off the Scotts Turf Builder Triple Action. He informs the homeowners that this turf builder gets three jobs done at once: kills weeds, prevents crabgrass and keeps their lawn growing strong. “Glorious!” he exclaims, uttering then a yell from the top of his lungs. The lawnowner tries to do the same, but his wife suggests he better stop.

At the end of the commercial, the voiceover urges viewers to get a bag of Scotts Triple Action and Hivju – looking straight to the camera – adds the tagline “Feed Your Lawn. Feed it.”

“Over the past several years, millions of Americans have reimagined their outdoor spaces. And it shouldn’t be a struggle for those folks to have a great, healthy lawn, which is why we thought now was the right time to bring back Scott for Scotts. We know that most homeowners just need help and guidance about what products to use and when, and that’s the beauty of a great character like Scott for Scotts,” said John Sass, vice president and chief creative officer at Scotts Miracle-Gro.

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