Visionworks encourages people to use their 2022 vision benefits before they expire in its latest ad, highlighting that Visionworks is on a mission to simplify eye care.
The spot features a woman with eyeglasses on the edge of a canyon, surprised to hear a Visionworks representative, who’s standing on the other edge, with a donkey by her side, talking to her. The latter asks her if she needs new glasses and urges her to get more from her benefits at Visionworks. Asked how she can see her there, the Visionworks employee answers that she can’t and that she’s just telling everyone.
The commercial ends with the onscreen line “We’re on a mission to simplify eye care” and the voiceover saying “Use your 2022 vision benefits before they expire” and adding the tagline “See the difference.”
Visionworks accepts thousands of insurance, HSA, and FSA plans.
Last year, the brand promoted its deal giving customers a free pair of glasses in the same spot, featuring a Visionworks employee standing on the edge of a canyon, with a donkey by her side.
Visionworks says that every purchase is backed by their Love What You See Guarantee. This means that, if you are not completely satisfied with your purchase, you should let Visionworks know and they will make it right or you can take advantage of the retailer’s 100-day money-back guarantee.