Jet2 promotes its VIBE packages in a new advert, highlighting that “Nothing beats a VIBE holiday”.
The spot features groups of friends having fun in a resort, at the pool, dancing at a concert on the beach, and then in a nightclub.
The voiceover declares that nothing beats a VIBE holiday, especially when you can spread the cost and choose a flexible duration to suit you and encourages viewers to book now with just a 60 pounds deposit per person.
The song used in the ad is “Sundream” by RUFUS DU SOL.
Launched in 2019, VIBE by Jet2holidays is a brand that offers all the award-winning benefits of a Jet2holidays package but is designed to help independent travel agents and customers choose a holiday tailored precisely to what they need.
The service targets “millennial mindset” holidaymakers who want to experience much more than a typical “18-30s” holiday overseas by providing four different groups (or “Vibes”) of hotels across almost 50 resorts, which cover a wide range of accommodation, from iconic hotels and concept hotels with exclusive beach clubs, through to budget hotels in the heart of the clubbing capitals. The four “vibes” are Iconic VIBE, which features a collection of standout, world-renowned hotels such as Ushuaïa Ibiza Beach Hotel, Ibiza Rocks, Hard Rock Ibiza, BH Mallorca and Noa Glamping Resort, Party VIBE, which features great value hotels in the heart of the best party resorts, perfect for those looking for less of the frills but more of the thrills, Pure Vibe, which offers holidaymakers the chance to enjoy pool parties, live performances and daytime DJs at their hotel, and Chilled VIBE, featuring hotels that offer sophistication and exclusive extras, which are perfect for Insta and poolside lounging.
VIBE offers an easy and smart booking option for customers and independent travel agents, as well as all the award-winning package benefits of Jet2holidays including VIP customer service with award-winning Jet2.com flights, transfers to and from the airport and 2-5 star hotels included, 22kg baggage allowance.
