British company Haven, which owns and operates dozens of family holiday parks and provides caravan, touring, and camping facilities across Britain in predominantly coastal locations, has released its 2023 advert, part of a campaign created by Platform London.
The spot features a diverse cast of families and friends of different ages spending their vacation in a Haven park, enjoying a summer breeze, which brings relaxation and a good mood, and even helps some of them in unexpected ways – by blowing away a napkin into a girl’s lap, the breeze helps her not stain her jeans while she’s eating a hamburger in a diner, it takes a summer hat on a toddler’s head, in the pool, it helps a girl fly her kite on the beach, and refreshes the apartment a family of three enters.
The advert ends with the lines “Holidays & Holiday Home Ownership” and “Where Happy Happens”, which is the brand’s new tagline.
The soundtrack music is “Summer Breeze” by The Isley Brothers. Originally recorded by American soft rock duo Seals and Crofts, the song became a hit for The Isley Brothers in 1974.
Haven has over 35 parks across the UK where travelers find accommodation, entertainment, a wide range of activities, food, and drinks.
The company added loads of new features to parks in 2022, from launching new Adventure Villages to creating incredible new entertainment spaces through the Marina Bar and Stages and a whole new Haven park opening in Skegness. In 2023, Haven will be adding a range of facilities to Burnham-on-Sea, Somerset, and Weymouth Bay, Dorset during 2023 to complete the Adventure Villages there, too, will also be opening more Aerial Adventures and Mini Aerial Adventures, more Jump towers and Climbing Walls.