eBay UK Style Seekers Advert

eBay UK Style Seekers Advert Actor

eBay UK aims to position itself as the perfect marketplace where people can find the items they want at incredible prices in a new campaign, titled “That’s the eBay Way, which aims to shine a light on the important role eBay plays in its customers’ lives and show how it helps people find that one of a kind item or bargain, make more valuable choices by shopping pre-loved or by giving them a platform to grow their business.

Agengy McCann London has created three spots, that introduce three different “tribes”: “The Bargain Hunters”, “Style Seekers” and “Experts”. The one dedicated to Style Seekers features a diverse cast of individuals proudly wearing pre-loved fashion items bought on eBay.

“Style Seekers, pioneers of pre-loved. Recycling, reimagining, re-everything-ing. Showing the planet some love in pre-loved prints and statement suits. Here’s to those for ever creating their own catwalk. Even if it’s just the chippy giving second hand a big hand,” the voiceover says in the 30-second ad dedicated to the Style Seekers.

The campaign also runs across social and digital, on a variety of channels and formats, including Facebook, TikTok, YouTube, Twitter, Snapchat, Instagram and online display.

The fully integrated campaign also includes a complete brand refresh for eBay, which includes eBay’s heritage logo as well as new elements, showing that old can easily become new.

You may also like...