Brita urges people to “Get Back to Tap” in its latest commercial.
The spot is set in the bathroom of a high school and features a girl asking a friend who’s filling her Brita water filter bottle with tap water since when he drinks tap. The answer is related to the huge number of plastic bottles polluting the environment and the water. “Ah, gross” the first girl says. “I know,” replies the one filling her Brita bottle.
“Brita helps stop 10 billion plastic bottles from polluting our world” an onscreen line reads at the end of the commercial.
The soundtrack music is Beethoven’s “Symphony No. 5 in C Minor, Op. 67: I. Allegro con brio”.
The Brita filter water bottle is a reusable, BPA-free water bottle with a filter as part of the design that lets you enjoy fresh filtered water wherever you are. The brand also offers dispensers and professional filters.