BetterHelp has released a series of new ads to encourage people to get the help they need from a licensed therapist.
One of the spots features Marley, a young woman who returns in tears in her apartment and has a panic attack. The therapist she communicates with gently asks her to walk her through what happened, so she reveals she just had another panic attack and suggests they go over some more grounding techniques.
The commercial ends with the onscreen line “OPEN UP” as well as with the advice to “Try therapy online”.
Another ad features a man weight lifting at the gym and refusing help when he finds the bar crushing his chest.
BetterHelp matches users with one of the thousands licensed, accredited, and experienced therapists available on the website, who can help with a range of issues, including depression, anxiety, relationships, trauma, grief, and more. Users can also choose the way they want to talk to their therapist during the counselling session. Thus, they can opt for messages, chat, phone or video call.
Those who try therapy online through BetterHelp pay from €50 – €70 per week, with an invoice issued every 4 weeks.
However, the cost is based on several factors, such as location, preferences, and therapist availability. Users can cancel their membership at any time, for any reason.