Apple has released a series of new ads for its iPhone 13 Pro, which marks the biggest camera upgrade to iPhone ever.
One of the spots, titled “Hollywood in your pocket” and directed by 2x Oscar winner Kathryn Bigelow, features several movies scenes, ranging from drama to action to horror, filmed with the new iPhone and highlights thus its cinematic video recording capabilities. The ad all showcases the new Cinematic mode that lets you shift focus from the foreground to the background, 3x optical zoom, advanced low-light performance, macro video, advanced stabilization, and it shoots in ProRes.
Serving as soundtrack is Labrinth’s 2019 single “Like A Movie“, from his second studio album, “Imagination & the Misfit Kid”. The song is available for purchase on Amazon for $1.29.
“The biggest upgrade to the Pro camera system with advanced low-light performance, macro photography, Cinematic mode, and more. Super Retina XDR display with ProMotion. A15 Bionic, the world’s fastest smartphone chip. Exceptional durability of Ceramic Shield. A huge leap in battery life. This is iPhone 13 Pro,” the tech giant wrote in the description for its new iPhone.
