Taco Bell promotes its taco-gifting service in a new commercial, urging people to gift a taco for any occasion or no occasion whatsoever with Taco Gifter.
The animated spot features several situations in which people gift a Taco Bell gift, while in the background an original song plays. According to the fast-food chain, you can choose to surprise a dear one with a Taco Bell on all kinds of occasions – on a birthday or to say sorry for overpacking for a trip or for congratulating them for their parallel parking or as a halftime snack for a suffering sports fan.
According to the song, whatever the occasion, a Taco can help you save, and viewers are encouraged to go get the Taco “because everybody deserves a taco”.
To send a taco, you must download the app and find the platform in the menu or visit tacobell.com/gifter. You then have to select a gift, enter the recipient’s name and a personal message, checkout and send a unique URL to your friend via text, email, direct message or any other form of communications. The gift is delivered as $2 eGift Card redeemable via Taco Bell website/app order with in-store/drive-thru pickup, as available, at participating U.S. locations.