Pepsi promotes its Wild Cherry variety in a new commercial.
The spot is set in a grocery store and features a young curly haired woman who feels like she is on a big stage after grabbing a can of Pepsi Wild Cherry and taking a sip out of it. She starts singing “I’ll cry cause I love you” as if nobody’s watching, when she actually has audience: the shop assistant, who seems quite impressed by her singing skills.
The commercial showcases, at the end, the Pepsi Wild Cherry range, which also includes Pepsi Zero Sugar Wild Cherry and Diet Pepsi Wild Cherry.
The new campaign for Pepsi Wild Cherry and Pepsi Vanilla was launched in March 2020 and includes ads that feature LMFAO’s “Sexy and I Know It” and The Weeknd’s “Blinding Lights”.
Pepsi, which sponsored the Super Bowl’s halftime show for the tenth year this year, has enlisted The Weeknd to host the highly-anticipated event.