Progressive has released a new ad to promote its motorcycle/ATV insurance.
The 15-second spot features the Motaur (the half-man, half-motorcycle) sharing a passion for riding with a herd of dirt bike motaurs, whom he watches through binoculars. When his road companion tries to say that it’s amazing to see them in the wild like this, he immediately shushes him so that he could be able to enjoy the “show” in silence, with just the sound of engines in the background.
The commercial ends with the voiceover saying that “For those who were born to ride, there’s Progressive,” while an onscreen line informs that policies start at $7.
Progressive, which has become the #1 motorcycle insurance company, provides a wide range of coverages. Customers can get a free quote and a customized motorcycle insurance policy starting at just $75 per year, thanks to a variety of discounts they might qualify for, such as “Responsible Driver,” “Pay on time,” “Homeowner,” “Multi-policy,” “Safety course” and more.
Among the coverages available with Progressive motorcycle insurance are the total loss coverage for a brand new bike, full replacement cost and no depreciation for parts, coverage for gear and personal belongings, and more.
Progressive also insures ATVs and UTVs, cruisers (the most common type of motorcyle, usually sporting a V-twin and full-view engine), custom bikes (even if it was you the one who custom-built it), dirt bikes (the lightweight motorcycles with rugged tires and enhanced suspension), sport bikes, scooters and mopeds, touring bikes, and vintage bikes.
