Perrier celebrates its long history and well-kept tradition in a new commercial, that carries the tagline “The Original Spark since 1863”.
The spot, set against different backdrops nodding at the decades past since the brand’s launch and up to the current day, features a diverse cast drinking Perrier, while in the background the song “Feeling Golden” by Hamil is playing.
At the end of the ad, the voiceover says the tagline “boldly refreshing since 1863”.
Perrier has been bottled in the South of France since 1863 and has become an iconic French brand. Over the years, the brand has also launched limited-edition bottles and cans, whose design was created by various artists, including L’Atlas and Agnès B.