Apple has dropped a new commercial for its AirPods Pro wireless buds.
The 2-minute film follows a young woman who’s wearing the AirPods Pro around the city and switches between the transparency mode and the noise cancellation mode, based on her needs. Thus, while she runs errands and has to interact with the world around her, she uses the transparency mode. Afterwards, she switches to noise cancellation mode for immersive sound, to fully enjoy the music she listens to – the 2020 single “The Difference” by Flume feat. Toro y Moi.
The AirPods Pro were released in October 2019 and are sold for $249. The regular AirPods are priced at $199 and come with wireless charging case. The AirPods Pro boast an improved design, with interchangeable tips, a smaller stalk and a new force-press button control, Active Noise Cancellation, and Transparency Mode, for hearing what’s happening around you.