Absolut Vodka has enlisted Lizzo to promote its new Absolut Juice. The chart-topping singer stars in a 30-second commercial, illustrating the two flavors Absolut Juice comes in – Strawberry and Apple. Clad in a swimsuit featuring sequin strawberries and a green jumpsuit that matches the apples she sits on, Lizzo performs her hit single “Juice”.
According to the brand, Absolut Juice is “made with no artificial flavors, 5% real fruit juice and 99 calories per serving,” and “is perfect for mixing simple or craft-quality cocktails”. Absolut Juice Strawberry and Absolut Juice Apple are available nationwide for an MSRP of $19.99.
“When I heard Absolut was launching a new product called, ‘Absolut Juice’ it was like they made it just for me! It’s an honor to celebrate the success of my first single with Absolut’s new product launch and the synergy is almost too perfect,” said Lizzo in a press statement, adding that she can’t wait to sip this with her big girls all summer and on tour this Fall.