Target encourages people to “Summer like no other with Same Day Delivery, Drive Up and Order Pick Up”.
The retailer has released a new 30-second spot, dubbed “Snuggle Up,” which features a variety of Target customers as they enjoy the three services that make their shopping experience easier and more pleasant. Thus, a busy mom is seen using the Target app to order mashmellows and having them delivered to their door with the Same Day Delivery, a group of friends in a white convertible are seen stopping by at the Drive Up to collect their purchases, two girls are seen lounging in a pool on donut-shaped inflatables, and a family are seen using the Order Pickup, which implies shopping online and going at a Target pick-up point to take the items, which in their case is a bunch of snacks for their movie night in.
“Summer like no other with Same Day Delivery, Order Pickup, and Drive Up. Target Run & Done,” the voiceover says at the end of the 30-second commercial, which is set to the tune of Keala Settle’s “Feels So Good”.