Kellogg’s showcases its range of products in a new advert.
The spot features a diverse cast eating Kellogg’s. A family, for instance, are having Kellogg’s Corn Flakes for breakfast, while other people are having different other varieties, from Special K Original to Special K Red Berries, to Special K Nourish with Flakes, Clusters & Seeds. Among the other products shown throughout the video are the W.K. Kellogg No Added Sugar Crunchy Musli with Coconut & Cashew, the W.K. Kellogg Super Grains Granola with Cranberry, Sultana & Spelt, the brand’s protein bars, and more.
At the end of the advert, a man is featured “adorning” with honey one of the many bowls with Kellogg’s he has in front of him.
The soundtrack music is the 2017 single “Write My Story” by Nashville rapper/singer/producer Olly Anna, from her “Rebel Chick” album. This song, known for being featured in Special K ads in Europe, has been also used by Samsung in the Samsung A80 camera rotation ad.
Kellogg’s also offers a “Happy Gut” range, made with wheat bran fibre, which is very good for digestive health. A bowl of All-Bran, for instance, is 1/3 of your daily fibre intake.