Hotter Shoes showcases its SS19 collection in a new advert, released with the tagline “Made for those that count”.
The 30-second spot highlights that the pieces from the new collection were made for gymnasts, for expedition leaders, for choreographers, for those that count, while on screen are featured a group of friends doing yoga in a park, a couple riding bikes outdoor and enjoying nature, two lady friends dancing, and some friends at the seaside, taking a group photo on the beach.
The advert, scored by the 2017 single “Dancing Shoes” by Parade, from their “Say What About It” album, ends with the voiceover saying the brand’s tagline and informing viewers that the collection is now available in stores and online.
Skelmersdale shoemaker now offers its customers the chance to get a free Alfresco Cooler Bag worth £25 plus free UK delivery with any full priced pair of shoes by using the code SSB2UK. The brand has also launched a new limited edition style – Tara Daffodil shoe (featuring a bespoke daffodil print on the natural canvas upper) – to celebrate renewing its charity partnership with Marie Curie for 2019 and informs that £20 from every sale will go to Marie Curie.