Volkswagen presents its all-new T-Cross, which had its world premiere in three cities on the same day (October 25, 2018), in a new commercial.
The spot features a young man at the steering wheel of the urban crossover vehicle, driving through the city, to meet up with friends and bandmates, and outside the city, with his girlfriend. The car’s exterior and interior design, as well as key features, like the sliding rear seat, which can be adjusted by 14 centimeters, allowing more passenger leg room or more luggage space, the Front Assist area monitoring system with Pedestrian Monitoring and City Emergency Braking System, premium audio system and wireless charger, are also showcased.
The commercial, which informs that the vehicle has not yet gone on sale, is scored by the 2018 song “Get It Kickin'” by Raphael Lake & Aaron Levy & Royal Baggs.
With the T-Cross, Volkswagen introduces another new SUV model: even shorter and therefore better suited to the city than the T-Roc, and even more compact than the Tiguan. With a choice of four turbocharged engines: three petrol and one diesel, the T-Cross features numerous driver assistance systems which were previously reserved for higher vehicle classes., such as the Front Assist area monitoring system with Pedestrian Monitoring and City Emergency Braking System, the lane keeping assistant Lane Assist, Hill Start Assist, and the Blind Spot Detection lane change assist system with the integrated Rear Traffic Alert, which are all standard. Driver Alert System, automatic adaptive cruise control and Park Assist are available as options.
Volkswagen presented its new T-Cross, the company’s first small car SUV, in Amsterdam, Shanghai and São Paulo. Ralf Brandstätter, Chief Operating Officer of Volkswagen Brand, who introduced the new T-Cross together with Cara Delevingne (testimonial for the car) at the world premiere in Amsterdam, explained: “We’re actually presenting the T-Cross today three times over – we unveiled it a few hours ago in Shanghai, and São Paulo will follow later tonight. It shows just how important the T-Cross is to the Volkswagen brand as a truly global product”.