Best Buy highlights, in a new ad running in Canada, that “Any Home Can Be Smart”.
The 30-second spot features a boy in his tree house using a series of smart devices to make his life easier. He watches on his tablet the friends coming over to his little spot, uses it to make the “door” open, which actually means dropping the rope ladder so that his guests could climb up, asks the voice-enabled speaker to “secure the predator,” which actually means having his improvised blind, featuring the text “No Parents Allowed,” lowered, so that his mom couldn’t see what he and his peers are doing inside. In this case, they are indulging themselves with lots of potato chips, whose crumbles are vacuumed by a robot vacuum cleaner.
The end of the commercial sees the kids getting out of the tree house, which is lit up by a Christmas lights set.
Best Buy offers in-home consultation which means that, if you’re thinking about adding new tech or appliances, an In-Home Advisor can visit your home, make product recommendations (with no sales pressure and no obligation for you to buy) and create a customized plan. Your In-Home Advisor, who is a highly trained whole-home expert and trusted Best Buy employee, can also coordinate deliveries and installations (these advisor services are always free). Among the areas Best Buy can help you with are Appliances, Home Entertainment and Smart Home.