UK’s most reputable online bathroom suite retailer, soak.com, showcases, in a new ad, its range of radiators and various way you can place them in any room of your home.
Titled “The Heat Is On,” the spot also features a kitten walking on a radiator, a woman dancing in the shower, a toddler carrying around a blue stuffed elephant (a reference to the retailer’s mascot) and dancing near the radiator, in the hallway, a man dancing in front of his bathroom mirror, while brushing his teeth, and a young woman sending a kiss in the mirror. Triple panel horizontal and vertical colosseum traditional radiators, available in anthracite, coastal blue and dusty rose, double flat panel radiator, available in gloss white, curved and straight ladders, flat and oval panels are all available for purchase at the retailer’s website, with free delivery.
The soundtrack music is the Miami Heat Theme, “The Heat Is On,” by Glenn Frey (the guitarist and co-lead vocalist for the Eagles), included on his second solo studio album, “The Allnighter,” released in 1984.
The retailer allows customers to shop by style, by room, by colour (having a choice of more than 10 colours), towel radiators, as well as valves and accessories. Moreover, it allows the visitors of its website to find the right radiator with the available BTU calculator.