Apple has released the video presentation of its three new all-screen devices: iPhone XS, iPhone XS Max, and iPhone XR.
The film, narrated by Chief Design Officer Jony Ive, is introducing first the iPhone X, which described the brand’s “vision for the future of the smartphone”. Presented as “completely uncompromising,” this model features an expansive, Super Retina display with OLED, which delivers vivid brightness, true blacks, and high-dynamic range content.” The iPhone XS features the largest display ever on an iPhone, custom-developed stainless steel, which is precisely machined to create structural bands in three finishes, including new gold, “even better water and dust resistance,” and “the most durable glass ever developed for a smartphone.” The Face ID, enabled by the TrueDepth camera system, which “reinvents the way to securely unlock, log in and pay with only a glance,” the A12 Bionic, the smartest and most powerful chip ever in a smartphone, the breakthrough camera system with Portrait mode and new software-enhanced, adjustable depth of field, 4K video with better low-light performance are also among the key features mentioned by Ive, featured that are integrated into the iPhone XR, as well.
Serving as soundtrack to the video is music composed by obylx, who released earlier this month, on the 1st of September, a new single, titled “The Hour” featuring Leo Wood.
